RE: What are the key differences between Google Web Stories and social media stories ?
What are the key differences between Google Web Stories and social media stories (e.g., Instagram, Snapchat)?
Key Differences Between Google Web Stories and Social Media Stories:
- Platform:
- Google Web Stories are primarily web-based and can be viewed across the open web. They appear in Google Search, Discover, and Image results, providing a broad reach.
- Social Media Stories are platform-specific (like Instagram, Facebook, and Snapchat) and are confined to the users of those platforms.
- Content Ownership:
- With Google Web Stories, the creator retains full ownership of the content, as it is hosted on their own website or platform.
- In Social Media Stories, the platform controls the content, and once it expires (typically within 24 hours), it’s no longer accessible.
- Discoverability:
- Google Web Stories are discoverable via search engines and have long-term visibility. They can also be indexed and appear in search results.
- Social Media Stories are usually limited in reach, mostly visible to your followers or within the app for a short duration.
- Monetization:
- Google Web Stories allow for better monetization options, as they can integrate ads, affiliate links, and other web-based revenue streams.
- Social Media Stories may have restricted monetization, often reliant on in-app features like sponsored content or direct engagement.
- Customization and Branding:
- Google Web Stories offer more flexibility in design, allowing for deeper customization and branding opportunities.
- Social Media Stories are constrained by the templates and options provided by the platform, limiting unique branding.