As a reader and writer here in the US, I can say book promotion is really important for both new and established authors. Even if you write an amazing book, people won’t know it exists unless you promote it. Here are some key benefits:

1. More Readers Discover Your Book – Promotion gets your book in front of people who might actually enjoy it, whether through social media, book fairs, email newsletters, or online ads.
2. Boosts Sales – The more people know about your book, the more likely it is to sell. Promotion helps turn your hard work into actual revenue.
3. Builds Your Author Brand – Consistently promoting your books helps you establish yourself as a recognizable author in your genre. Readers start remembering your name, which helps with future books.
4. Reaches the Right Audience – Targeted promotion ensures your book reaches readers who are genuinely interested in your topic or genre, which often leads to better reviews and engagement.
5. Encourages Reviews and Feedback – The more people see and read your book, the more likely they are to leave reviews. Good reviews build credibility and help attract new readers.

In short, the main benefit of book promotion is making sure your work doesn’t go unnoticed. Without it, even a fantastic book may never reach the people who would love it